How to Market to the Always-On Consumer [Infographic]

by Blair Evan Ball September 28, 2015

Share Tweet Share2 +1 Stumble PinShares 2 Are things going to slow or speed up in the future? How are you going to Prepare yourself and business for this change? Today’s consumers seem to always be digitally connected, blurring the lines between work and play. To reach these always-on consumers, businesses must change their approach. […]

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[Infographic] How Visual Content Drives Massive Social Media Growth

by Blair Evan Ball September 22, 2015

Share Tweet Share24 +1 Stumble PinShares 24 Do you use images in your social media marketing? Do they inspire your fans to take action? Images are the hot thing right now in Visual social media marketing. In today’s noisy world, words aren’t enough to keep customers and prospects engaged these days, and visual content plays […]

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Local Business Focusing on Content Marketing

by Blair Evan Ball September 17, 2015

Share Tweet Share +1 Stumble PinShares 0What does content marketing really mean? Today’s savvy local businesses are breaking into content marketing, but is it enough? Yes, content marketing is definitely a buzzword. But all it really means is that custom content — that kind of tailored information that tells the real story of a local […]

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Facebook Wooing Small Business With Updated Pages

by Blair Evan Ball September 10, 2015

Share Tweet Share +1 Stumble PinShares 0 Have you heard that Facebook is changing Pages…again? How would you like to market your products and services better on Facebook? These changes are the biggest made to Pages since 2012. They build on Facebook’s recent announcement of new messaging capabilities for businesses and badges for companies that […]

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5 LinkedIn Best Practices [Infographic]

by Blair Evan Ball September 3, 2015

Share Tweet Share68 +1 Stumble PinShares 68 Why should you share content on LinkedIn? Will it make any difference at all? If you’re a professional with a valuable perspective to share, you have to find the social audience it will resonate with – the audience you can draw into your world and become that thought […]

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5 Ways to Market to Boomers and Millennials

by Blair Evan Ball August 28, 2015

Share Tweet Share13 +1 Stumble PinShares 13 Are there some similarities in marketing to different generations? What does this say about you and your age? Do you consume your content in the early morning? Or later in the evening? Millennials and Boomers consume content at different times of the day. Are you targeting the right […]

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How Google’s Update is Impacting Local Search

by Blair Evan Ball August 21, 2015

Share Tweet Share +1 Stumble PinShares 0 Have you heard the big local SEO news? Does this change mean less visibility for your local business? Local SEO has seen the biggest shake-up since Google launched their first local algorithm, Pigeon, just over a year ago. A major change in Google’s local search happened on Thursday, […]

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5 Successful Tactics in Marketing to Millennials

by Blair Evan Ball August 14, 2015

Share Tweet Share5 +1 Stumble PinShares 5 Do you sell a product or service to millennials? Do you recognize it takes a different approach to reach millennials? Would you like to know what marketing strategies work? Millennials — young adults who are currently between ages 18 and 34 — wield $1.3 trillion in annual buying power. The […]

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Marketing Initiatives of B2B Companies

by Blair Evan Ball August 6, 2015

Share Tweet Share6 +1 Stumble PinShares 6  What B2B content marketing initiatives are you working on? Have you thought about your challenges? How are you at gaining trust and visual story telling about your product or service? B2B requires you to think of all types of customers you want to target. If you’re targeting a B2B […]

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Marketing Initiatives of a B2C Company

by Blair Evan Ball July 31, 2015

Share Tweet Share2 +1 Stumble PinShares 2 Which content marketing initiatives are you working on? Have you thought about your challenges? How are you at visual story telling about your product or service? B2C requires you to think of all types of customers you want to target. If you’re targeting a B2C market, emotions play […]

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