How Businesses Fall

by Blair Evan Ball July 7, 2016

  Can business decline be detected early and avoided? How far can a business fall before the path toward doom becomes inevitable and unshakable? How can businesses reverse course? Recently I’ve been writing about B2B and B2C businesses and how they use Social Media content for their success. Why do some businesses get it while […]

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How B2B Businesses Choose Social Media Content

by Blair Evan Ball June 24, 2016

Which content offers does your organization ask its audience to subscribe to? What are the businesses who say they are effective doing differently from the rest of us? “What is the single most effective content marketing tactic or strategy for B2B companies and why?” Content marketing used to be a secret weapon used by the smartest marketers. Now it’s […]

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How Brands are Evolving for this Generation

by Blair Evan Ball June 17, 2016

How do people feel about your business compared to how they feel about your competitors? What types of emotions are engendered when customers and prospects think about you or your company? Social media marketing has been around a long time, but it has only recently been experiencing an explosion in participation from around the world. It […]

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Social Media Platforms Businesses Want To Learn More About

by Blair Evan Ball June 10, 2016

Have you stopped learning and growing? Sometimes do you feel it’s too much effort? Do you feel like your falling behind? Social Media is an ingrained part of today’s society. Businesses and individuals  are constantly on Facebook, Twitter, LinkedIn, Instagram, and YouTube. Social media has changed the way people communicate and share information in their personal […]

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8 Trends Shaping Your Business

by Blair Evan Ball June 3, 2016

What are the trends right now? How will they impact me? How can I be prepared? Venture capitalist Mary Meeker, a partner at Kleiner Perkins Caufield Byers, released her highly anticipated annual report tracking the hottest trends in technology and the internet. This year, Meeker’s report showed that mobile ads are growing significantly, especially benefiting […]

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7 Steps to Breaking Bad Habits

by Blair Evan Ball May 27, 2016

Do you have any bad habits? Would you like to break some of these bad habits? All of us from time to time find it hard to break or replace bad habits with good habits. Perhaps the most important discovery in the fields of psychology and success is that fully 95% of everything that you […]

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How Social Media is Changing in the Future [Infographic]

by Blair Evan Ball May 20, 2016

Did you realize there is a big change happening in Social Media? Are you amazed at how much social media has changed over the last few years? Want to discover what’s next? Social Media is driving consumer spending. Social Video is the new front door—brands are investing in reaching customers where they are: mobile and […]

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Why Products and Services Catch On

by Blair Evan Ball May 13, 2016

Why do Products, Ideas and Behaviors Catch On? Why do some products, ideas and behaviors succeed when others fail? How has the Korean pop star Psy’s wack video, “Gangnam Style,” managed to rack up more than 2.5+ billion views on YouTube? Humans are social animals, and sharing connects us with others. First we sat around the fire, […]

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How To Be Found Online In a Noisy World

by Blair Evan Ball May 6, 2016

Is it harder to be noticed in today’s internet world? Is it possible to rise above the noise and get noticed? According to a study conducted by IBM in the last couple of years, we process more information in one year than our forefather’s did in their lifetime. The deluge of information in modern times […]

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