Commonly Used Content in Social Media MarketingHave you thought about your content for Social Media Marketing?

Have you given consideration to a strategy that is effective? If so, do you know what that strategy is?

What’s your biggest challenge in producing content?

Content marketing has proven to be essential in today’s marketing world. Yet many marketers struggle to understand it or use it.
Creating content – its planning, development, production and measurement – can feel like a treacherous journey into unknown territory. And it’s true; content marketing is more reminiscent of the publishing world than the advertising world.

Your customer’s journey has [Continue Reading…]


The Complete Guide to InstagramHow do you determine if Instagram is for you and your brand?

Realistically can I handle another social media platform?

If I can, what goals and objectives do I want to achieve?

Instagram is an online mobile photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos, apply digital filters to them, and share them on a variety of social networking services, such as Facebook, Twitter, Tumblr and Flickr.

As many of you know Facebook bought Instagram in 2012 for $1 Billion. Instagram will remain an independently branded standalone app that’s separate from Facebook, but the services will increase their ties to each other. [Continue Reading…]


7 Twitter Tools to Maximize Your ProductivityAre you spending too much time on Social Media?

Are you finding it harder and harder to keep up?

Are you looking for more efficient and effective ways to reach your audience?

I remember the first Tweet I read…My cat ate ____ for breakfast. Really? I love animals, but as a businessman I shunned twitter. Then my curiosity of this new technology prompted me to take a closer look. Over the years I’ve come to learn the power of Twitter.

As I started out on Twitter and learning the platform, I came to enjoy it. As my followers grew, I then started to [Continue Reading…]

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Social Media Platforms Used by B2B vs. B2C

by Blair Evan Ball July 11, 2014

Is there a difference in the platforms used by B2B and B2C? Does one work better than another? Does amount of time spent play a role? Social Media is in a constant state of change and the pace of change has quickened. One has to wonder when it will slow down. This leaves businesses in [...]

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LinkedIn Launches New Job Search App

by Blair Evan Ball July 9, 2014

How would you like to improve your chances of finding a job? Would you like to be able to do a customized search? Find jobs that are tailored to your set of skills? LinkedIn’s new job search app for iPhone was recently launched. We live in a mobile society, and business moves fast. How would [...]

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