8 Powerful Trends That Will Shape 2016

by Blair Evan Ball December 30, 2015

  Was 2015 a memorable year for you in Social Media? Are you prepared for a great 2016? What changes are you going to make in the New Year? Businesses are changing, and marketers will have to change along with them. As businesses evolve and new businesses spring up, there will be dozens of new […]

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The Power of Believing

by Blair Evan Ball December 18, 2015

Do you know what you want? Do you believe you will achieve it? If not, why not? Is there a force, a something, a power or factor, call it what you will…which a few people understand and use to overcome their difficulties and achieve enormous success? You have often heard it said that if you […]

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How to Have Your Best Year Ever in 2016

by Blair Evan Ball December 10, 2015

Are you ready for the changes that are coming in 2016? How are you preparing for 2016? Would you like to be in the top 3% of your peer group? “Goal setting is the most important aspect of all improvement and personal development plans. Confidence is important, determination is vital, certain personality traits contribute to […]

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How B2B Marketing Will Change in 2016

by Blair Evan Ball December 3, 2015

How will your B2B content marketing change in 2016? Will it match up with what the leading industry marketers are saying? Approximately 76% of B2B marketers plan to produce more content in 2016 vs. 2015, regardless of their organization’s effectiveness, size, documentation of content marketing strategy and editorial mission, clarity around success, or communication frequency. This is according to a […]

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How B2C Content Marketing Will Change in 2016

by Blair Evan Ball November 20, 2015

How will your B2C content marketing change in 2016? Will it match up with what the industry marketers are saying? Approximately 80% of B2C marketers plan to produce more content in 2016 vs. 2015, regardless of their organization’s effectiveness, size, documentation of content marketing strategy and editorial mission, clarity around success, or communication frequency. This is according to a recent […]

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5 Habits of Winners In Life and Business

by Blair Evan Ball November 12, 2015

What habits do winners have? Is there a common thread? Why do some people and businesses always seem to win? To succeed greatly in business, there are additional habits that you need to develop. One of these habits is the determination to win, to succeed, to outperform your competition and to ultimately be successful. This competitive instinct and […]

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The 7 Principals of Visual Content Marketing

by Blair Evan Ball November 5, 2015

Are visuals still important for my content marketing? Will it really make a difference in my business? What are the future trends for visual marketing? A study by Wyzowl respondents said they remember 80% of what they see, but only 20% of what they read, and it becomes clear that visual marketing is critical to keeping you: Top of mind Relevant, […]

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Content is the Oxygen for Social Media

by Blair Evan Ball October 29, 2015

Why content? Will producing content really make a difference in my business? Content marketing is defined as “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience—and, ultimately, to drive profitable customer action.” INFORMED CUSTOMER Buyer’s today are

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The Power of Why in Life and Business

by Blair Evan Ball October 23, 2015

  Do you know your WHY? The purpose, cause, or belief that inspires you to do what you do? Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty? APPLE STARTS WITH “WHY” It is the core of their marketing and the driving force […]

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How Customers are Influenced by Online Reviews

by Blair Evan Ball October 13, 2015

How important are customer online reviews? Where do people go to read reviews? Do negative reviews impact a buyers decision on you and your business? As it turns out, reviews are very important. 90% of consumers read online reviews before visiting a business. 88% of consumers trust online reviews as much as personal recommendations. Google processed […]

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