Social Media Marketing Tips for Local Businesses

by Blair Evan Ball March 22, 2017

So many times I’ve heard businesses — especially small businesses — say that social media just isn’t for them. It takes too much time. They’re not sure where to start or how to keep it going. And besides, they should be focusing on actually running their business –not just posting pictures online — right? Wrong. […]

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Your Keywords Are Not What You Think

by Blair Evan Ball March 15, 2017

Are you familiar with keywords? Do you understand the importance to you and your brand in search? Those words or phrases that you input into Google or Bing to serve you results are keywords. LOCAL SEARCH – IT’s ALL ABOUT MOBILE Local search is critical for a local business. Optimizing for local search is important, […]

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7 Habits of Winners In Business

by Blair Evan Ball March 9, 2017

Do habits affect our winning in life and business? Is there a common thread? Why do some people and businesses always seem to win? The Habits of Winners In Business To succeed greatly in business, there are additional habits that you need to develop, as well. One of these habits is the determination to win, […]

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How to Really Master Any Skill

by Blair Evan Ball March 2, 2017

What is the tipping point for mastery? Is it the 10,000 hours that author Malcolm Gladwell professes in his book outlier? Malcolm Gladwell gave us the 10,000-Hour Rule. In 2008, Malcolm Gladwell published his New York Times bestseller, Outliers. It’s within this book — based largely on the research of Anders Ericsson — that Gladwell […]

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7 Critical Skills to Navigate the Social Media Maze

by Blair Evan Ball February 23, 2017

“If a group of children goes for a walk, which child determines the speed of the entire group?” When I ask this question during my presentations they will always reply and say, “The slowest child.” Exactly. Your “slowest kid” is your weakest key skill. It sets the speed at which you move ahead in your life […]

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Top 10 Overused Buzzwords on LinkedIn Profiles

by Blair Evan Ball February 16, 2017

Have you looked at your LinkedIn profile recently? Do you regularly change the words on your resume, LinkedIn profile or Company page to match the market? New Year. New You! If you’re hoping for a job change in 2017, that move usually starts with updating your resume and LinkedIn profile. Before you start to freshen things […]

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You Determine Your Own Destiny

by Blair Evan Ball February 6, 2017

Is your destiny waiting to happen? Are you settling for a life ordinary? Too many people whine about not having the life they want. The main reason people fall short of their own expectations is the same reason most companies fail to achieve their objectives: poor planning and execution. In fact, I am amazed at […]

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LinkedIn Ranks Top 10 Jobs of 2017

by Blair Evan Ball January 30, 2017

Are you looking to change jobs or career? Maybe someone you are close to is looking for a change. With the advancement of technology, jobs are rapidly changing to match their environment. Social Media career leader LinkedIn is taking the lead. Workers are switching jobs at an accelerating rate and more than twice as often […]

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Why You Need a Social Media Calendar

by Blair Evan Ball January 25, 2017

Do you use a social media calendar? Have you used other calendars? How many times do you get up in the morning, stare at your phone or computer screen, and wonder aloud, “What the heck am I going to write about and post today on social media?” Too many times to mention, I bet. It’s only […]

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10 Reasons Why Multitasking is Killing Your Productivity

by Blair Evan Ball January 19, 2017

Do you multitask? Do you feel it makes your more or less productive? The multitasking myth We all do it: Texting while walking, sending emails during meetings, chatting on the phone while cooking dinner, checking social media while in another conversation at lunch. In today’s society, doing just one thing at a time seems downright […]

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