Social Media Marketing Trends for 2014

by Blair Evan Ball December 20, 2013

How do you see Social Media evolving this year? 2012 was the year of acquisition, large fan/follower numbers, and fast-growing communities. 2013 was a year of engagement and content optimization: marketers realized that vanity numbers were not enough, that to continue to show real growth and solid Key Performance Indicators they needed to engage their […]

Read the full article →

How to Get Started With Twitter’s Vine Video

by Blair Evan Ball December 13, 2013

How would you like to increase brand awareness? How would you like to utilize one of the biggest Social Media Trends….VIDEO? How would you like to do it in 6 seconds? What is Vine Vine is a mobile app owned by Twitter that enables its users to create and post short video clips. In October […]

Read the full article →

Facebook Tweaks it’s Newsfeed Yet Again

by Blair Evan Ball December 6, 2013

Are you ready yet for another Facebook Newsfeed change? Are these constant changes a positive for you and your business or a negative? Is Facebook trying to emulate other Social Media platforms like Twitter, as well as LinkedIn and Pinterest who seem to be following some similar patterns? The updated algorithm means that users can […]

Read the full article →

Take Time To…

by Blair Evan Ball November 29, 2013

As you read this Thanksgiving will have passed and Christmas is already upon us. Some will say where did the year go? Some will say where did the years go? Life goes by faster and faster as we process more and more information, with faster and faster devices. Sometimes we need to focus more on […]

Read the full article →

How Social Media is Transforming into Social Business

by Blair Evan Ball November 22, 2013

Did Facebook exist 10 years ago? Google+ five years ago? What has transpired with you and your business in the last five years? Ten years? Has Social Media played a role? Businesses are now moving beyond a Facebook page, a twitter account, a YouTube account, and Google+. More employees are getting involved in the company […]

Read the full article →

How Businesses Can Leverage the New Facebook Graph Search

by Blair Evan Ball November 15, 2013

How are you using Facebook Graph Search to leverage your business? What can the new Facebook Graph Search do for you and your business? Graph Search opens up a whole new world of Social Media Marketing opportunities for businesses.     Facebook Graph Search allow businesses to: Identify your current fans Identify future fans Identify […]

Read the full article →

Social Media Ad Spending Rising as Traditional Stalls

by Blair Evan Ball November 6, 2013

Are you shifting your ad dollars to Social Media? Do you still find a need to use ad dollars for traditional marketing? Do you advertise at all? It’s becoming a familiar story: marketers are shifting their budgets from traditional to digital marketing. Indeed, just 1 in 4 media buyers believe that traditional media will maintain […]

Read the full article →

Dare to Dream Again

by Blair Evan Ball November 1, 2013

Have you stopped dreaming about your future? Is there something that holds you back? Remember as a child how often we dreamed of things we wanted to do, and our imagination was the only limitation. Fast forward to today in your life. We’ve all had ups and downs, skinned our knees, bruised ourselves and for […]

Read the full article →

How Search Engines Are Impacting You, Your Business and Sales

by Blair Evan Ball October 25, 2013

How long do you think search engines have been around? Did you know that 97% of people will search the internet via Search Engines to find products and services? Mobile usage will overtake desktops and laptops by 2015. Where do you and your business show up in search?  Are you on page 1, page 10? […]

Read the full article →

Positive Self-Talk Shapes Your Future

by Blair Evan Ball October 17, 2013

Do you talk to yourself positively? Negatively? What do you say when you talk to yourself? We are always having an inner dialog with that still small voice in our brain. Reinforcing either good thoughts or negative thoughts. It affects our lives, our relationships, our career, and your business. Looking for a Better Way We […]

Read the full article →